Pursuing a career in radio brings you unlimited possibilities. This field opens the opportunity to shape a job that fits your passions and interests. As a radio host, you may be tasked to recap a big game, deliver the local news, discuss current politics, or chat about celebrity gossips. But, the best thing is that there is always something new for you every day as a radio host. In general, radio broadcasters have a combination of education and experience. If you are wondering how to get into radio, this post is for you.
Employers vary in their education and experience requirements but radio broadcasters need to have a bachelor’s degree to stay competitive in the field. Majors like communication, journalism, and broadcast communication may include courses in news reporting, speech, sound production, and sound broadcast writing.
Gaining Work Experience
Radio stations in some schools let students work on the air. A lot of aspiring radio broadcasters improve their on-air and behind-the-scenes skills through internships at radio stations. Students can use their on-air experience in putting together a demo for possible employers. Internships let students edit promotional clips, screen phone calls, and write scripts. They provide opportunities to develop connections in the field.
Starting Entry-Level Work
Typically, employers search for candidates who have at least a year of radio experience. Fresh graduates can start by filling in for other announcers. You can apply for work at a small radio station, even it is voluntary and behind the scenes. Keep in mind that stations are looking to hire experienced individuals. If you are new to the radio industry, you need to try and stand out.
Establishing your Reputation
After landing an entry-level job, you will be able to showcase your technical skills and on-air personality. While smaller stations may not have much room for advancement, you can move to a higher-level job at a bigger station by demonstrating your ability to attract listeners. To build your reputation, work on your announcing and performance skills to cultivate and keep an audience of good size. Also, you can join a national association of broadcasters to further your networking opportunities.
Moving to Higher-Level Job
After you gain sufficient on-air experience, you can seek career advancement and move to bigger markets. A lot of bigger stations expect broadcaster to do other tasks such as appearing at promotional events or courting advertisers. As long as you have many skills beyond on-air broadcasting, you will have endless advancement opportunities in this field.